The health-care industry is huge and gaining the trust of patients can indeed be a daunting task as it’s hard to know where to begin. Vedant Hospitals is the smartest approach to world class health-care, and we needed to make it known to everyone. We crafted bold, straight forward campaigns promoting health-care services to build trust, and wake people up to the realities of the myriad of health problems prevalent today. Everything about promoting the hospital was meticulous and mission driven, and grabbing the interest of their customers was the centerpiece.